How ChurchCandy grew from a failed $500 ad to 1,000+ churches and $5.6M in revenue using HighLevel

From tattoos to team buy-in: A culture of bold growth

What started with one church in Houston quickly grew into something bigger than Brady ever imagined. By the end of 2022, he had around 50 clients and $260,000 in revenue.

Two years later, ChurchCandy was serving hundreds of churches across the country.

But the real transformation wasn’t just in the numbers. It was in the lives touched, the team built and the mission defined.

“We want to connect a million people to the local church. And I can’t do that if I’m losing team members or not serving clients well.”

To rally his team around that mission, Brady created bold challenges. In March 2025, he set a goal that seemed impossible: sign 100 new clients in a single month.

“I told the team, if we sign up 100 clients this month, you can tattoo anything you want on me.”

After efforts began to stall, the team reactivated 1,800 old leads through a short text campaign. The message converted dozens of pastors who had shown interest before but never committed.

In the end, they didn’t just hit the goal. They crushed it, signing 108 new churches in 30 days.

At the summer staff retreat, blindfolded and surrounded by his team, Brady got two tattoos. One read ‘Mission Over Method,’ a reminder of the company’s core value. The other was a powerful image of Jesus as a boxer, standing victorious over death.

What could have been just another sales challenge became a lasting symbol of ChurchCandy’s culture. A team united around faith, fun and fearless growth.