
Did You Know You Can Build an Affiliate Program for Your Products in HighLevel?
HighLevel Affiliate Manager: What It Is (and Why It’s Awesome)
HighLevel’s Affiliate Manager lets you recruit affiliates, issue unique tracking links, and pay commissions - all inside your CRM. That means more sales, cleaner tracking, and fewer logins to juggle.
HighLevel Payments: Set Up the Product First
Before you launch, make sure your product exists in Payments → Products (one-time or subscription). This gives HighLevel a “source of truth” for price and fulfillment.
HighLevel Funnels & Websites: Add the Product to Your Page
Add that product to the sales page you’ll promote (Sites → Funnels/Websites → Products tab → Add Product → Save). This is what enables precise attribution when affiliates send traffic.
Affiliate Manager: Create Your Affiliate Campaign
Follow these quick steps to go live:
1️⃣ Pick your funnel & page in Marketing → Affiliate Manager → Campaigns → New.
2️⃣ Confirm the product/price shown for that page.
3️⃣ Set commission (e.g., 40% for a launch or a lower evergreen rate).
4️⃣ Publish to generate tracking links.
Managing Affiliates in Your Affiliate Manager
✅ Assign affiliates to the campaign - they’ll get notified and receive their unique link
✅ Track performance from the dashboard: clicks, conversions, and commissions.
✅ Payout confidently after you reconcile approved commissions.
Pro Tips for a Smooth Affiliate Program using HighLevel
✅ Publish on a live domain before sharing links.
✅ Test the full flow in an incognito window (click → checkout → purchase → attribution).
✅ Provide swipe copy & creatives so affiliates can promote consistently.
✅ Start with a simple commission (single tier), then optimize once data rolls in.
✅ Consider external pages too - HighLevel can attribute sales on supported external sites when configured correctly.
Relevant Help Articles: