HighLevel April 2026 Email Marketing Performance Report
HighLevel users kicked off Q2 2026 with serious momentum. Throughout April, our platform processed over 1.41 billion emails, showing that robust marketing and customer engagement remain top priorities for businesses everywhere.
As the second quarter got underway, our delivery rates and user engagement metrics held strong. HighLevel's infrastructure easily managed this massive volume, delivering elite performance and carrying Q1's momentum straight into the new quarter.
1. Delivery Rate
Delivery Rate measures the percentage of emails that successfully reach recipient servers. It is the ultimate test of a platform's reputation and infrastructure.
Key Takeaway: HighLevel achieved a robust 97.37% delivery rate on dedicated domains in April. This consistency shows that our reputation management systems continue to optimize deliverability month over month.
2. Bounce Rate
Bounce Rate logs the portion of emails blocked from servers due to incorrect email addresses or refusal codes. Controlling it tightly keeps inbox delivery high.
Key Takeaway: April saw continued strong list hygiene, with the bounce rate at 2.74%. This reflects our users' ongoing commitment to maintaining clean lists.
3. Open Rate
Open Rate tracks the percentage of delivered emails that were opened by recipients.
Key Takeaway: Engagement stayed strong in April, with the dedicated open rate hitting 39.33%. This level of engagement suggests that recipients are highly receptive to the campaigns sent by HighLevel users.
4. Click-Through Rate
Click-Through Rate indicates how many delivered emails resulted in a click. In March, this metric reflects how effectively businesses are converting interest into action.
Key Takeaway: HighLevel emails generated an impressive 5.50% click-through rate on dedicated domains. This figure is more than double the typical industry benchmark, showing that HighLevel users are sending content that drives real action.
Shared vs. Dedicated Domains: The Breakdown
Our Dedicated Domain users continue to drive the majority of our volume (sending over 1.32 billion emails), but our Shared Domain infrastructure delivered standout results in April. While Dedicated Domains offer superior control at scale, our shared pools are achieving massive engagement. Smaller senders utilizing our shared infrastructure saw open rates hit 57%, proving that our shared reputation management is world-class.
Why HighLevel Leads the Pack
How do we maintain >97% delivery while handling over 1.41 billion emails?
Custom Authenticated Domains: We empower users to own their reputation. By authenticating your own domain, you aren't at the mercy of others' bad sending habits.
Smart Traffic Management: Our infrastructure automatically manages IP warmth and reputation, ensuring that high volume doesn't result in high bounce rates.
Behavioral Automation: High engagement comes from sending the right message at the right time. Our workflows allow users to trigger emails based on clicks, visits, and tags, ensuring high relevance.
With April setting a strong tone for Q2, we are excited to see what the rest of 2026 holds. Whether you are sending a dozen personal notes or a billion broadcast emails, HighLevel is built to deliver.
