HighLevel Earns a Spot on the 2026 Capterra Shortlist for Email Marketing

HighLevel Earns a Spot on the 2026 Capterra Shortlist for Email Marketing

March 27, 20264 min read

HighLevel has been named to the 2026 Capterra Shortlist for Email Marketing, recognized among the best email marketing software products in the industry based on verified user ratings and real-world adoption data. No editorial committees. No sponsored placements. Just the voices of the businesses using the platform every day.

Capterra x HighLevel


What the Capterra Shortlist Actually Means:

Capterra's Shortlist Products are evaluated across two dimensions: user ratings from verified reviewers and relative popularity based on web presence and search activity. Only products that score highly on both axes make the cut.

With over 2.5 million verified reviews across its platform, Capterra is one of the most trusted destinations for software buyers making real purchasing decisions. A Shortlist placement means HighLevel isn't just a tool people are talking about, it's one they keep choosing, returning to and recommending.

Email That Lives Inside Your Entire Business:

Most email marketing tools stop at the send button. HighLevel doesn't.

Email in HighLevel is built into the same system that manages your CRM, pipelines, automations, funnels, SMS campaigns and appointment scheduling. That's not a feature list, it's a fundamentally different way of thinking about what email can do inside a business.

When a lead fills out a form, an automated email sequence fires. When a deal moves in the pipeline, a follow-up goes out. When an appointment is booked, a confirmation lands in the inbox and a reminder follows two days later. The email doesn't exist in isolation. It responds to the entire customer journey in real time.

Today, over 1 million businesses run on HighLevel. Every month, they generate more than 1.37 billion messages and 194 million leads inside the platform. A significant share of that communication runs through email and this recognition reflects how well that channel is performing for the people using it.

What Are Our Customers Saying:

The Capterra Shortlist is grounded in real feedback from real users. Here's what verified reviewers have said about HighLevel's email marketing experience:

"Overall is a great system to sell to clients if you are building funnels and email automations, they keep adding new features which keeps you up to date and has new ideas on what new services to provide to your clients,” says Alexandra L., Customer Success Manager.

“We use this software to help our clients with their digital marketing. We use it for lead generation, booking appointments and managing reviews. It's great to be able to provide multiple functionalities in one tool for our clients. On their end, it's simple and gives them access to what they need (and what they don't). It's a great all-in-one tool. There's a learning curve but the customer service is great and they are adding new features all the time,” comments Jennifer A., Digital Marketer.

"We use High Level as part of our platform to communicate with leads and get them scheduled to come in for their first appointment. Easy to use, clean display, and takes about 10 minutes to teach any of my employees how to do the most important things," highlights David L., Owner, Health & Wellness Industry.

What surfaces across these reviews isn't just satisfaction with email as a feature. It's the experience of email working with everything else; a system that moves with the business rather than sitting beside it.

Built for Scale, Without the Friction

Powerful software is table stakes, and easy to hand off to clients is what actually changes how agencies and businesses grow.

HighLevel's email tools are designed so that:

  • Campaigns are faster to build: Drag-and-drop editors, pre-built templates and reusable snapshots mean less setup time before every send.

  • Automation does the heavy lifting: Trigger-based sequences respond to real behavior; form fills, pipeline movement, tag changes without requiring manual intervention.

  • Clients get a polished experience: White-label capabilities mean agencies can deliver HighLevel's email infrastructure under their own brand, at no additional complexity.

The result: more campaigns shipped, more clients served, more revenue moving forward.

Recognition Built on Real Momentum

This Capterra Shortlist placement follows HighLevel's recognition on G2's 2026 Best Software Awards, where the platform ranked #81 on the Top 100 Best Software Products list, ahead of several globally recognized brands, evaluated entirely on the basis of verified customer feedback.

Together, these recognitions reflect something consistent: a platform that businesses across industries are actively choosing, using daily and recommending to others.

That pattern doesn't happen by accident. It's the outcome of a product roadmap that moves with its customers, adding capabilities in AI, automation and communication that address the way agencies and operators actually work.

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