Did You Know You Can Track Phone Call Performance by Campaign in HighLevel?
Stop guessing which ads generate calls and start tracking campaign performance with precision inside HighLevel
Every call has a source. The real question is, do you know which ones are actually driving results?
With HighLevel call source tracking, you can connect phone numbers to specific campaigns and clearly see which ads, funnels or landing pages are generating real conversations and real revenue. No more guessing. Just clear data that proves what works.
HighLevel campaign tracking for phone calls
HighLevel allows you to assign unique tracking numbers to different campaigns. For example, you can run:
✔ Landing Page A with its own tracking number
✔ Landing Page B with a separate tracking number
Inside your Core Report dashboard, you can instantly compare performance and see which campaign is generating more inbound calls.
This makes it easy to optimize your marketing spend and confidently double down on what is working.
Set up number pools in HighLevel
Getting started is simple:
1️⃣ Go to Settings
2️⃣ Click on Phone System
3️⃣ Select Number Pools
4️⃣ Purchase or assign tracking numbers
Once set up, these numbers can be used across your marketing campaigns or for visitor tracking. Each number becomes a measurable data point tied directly to performance.
Install the HighLevel tracking script
After creating your number pool:
1️⃣ Click the three dots next to your number pool
2️⃣ Select Number Pool Information
3️⃣ Copy the tracking code snippet
4️⃣ Paste it into your funnel or website under Tracking Code settings
Now, whenever someone clicks a call button or dials the displayed number, HighLevel logs that call under the correct campaign automatically.
View call data inside HighLevel Core Report
To see results:
1️⃣ Go to Reporting
2️⃣ Click Core Report
3️⃣ Navigate to Incoming Calls
4️⃣ Scroll to Call Sources
Here, you can see exactly which campaign, page or traffic source generated each call. You can even filter by source or campaign to isolate specific data.
Whether the call came from Google Ads, Facebook Ads or a specific landing page, you will know.
Why HighLevel call source tracking matters
Call tracking inside HighLevel helps you:
✔ Prove ROI to clients
✔ Identify top performing campaigns
✔ Optimize underperforming funnels
✔ Make smarter budget decisions
When you know which campaigns generate the most calls, you can confidently scale what works and eliminate what does not.
That is how you turn marketing into measurable growth.
Login or start a free trial today to try it for yourself!
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