Did You Know You Can Trigger Follow Ups Based on How Much of a Video Your Lead Watched?
Turn video views into leads with HighLevel video tracking
Not every lead watches your videos the same way. Some leave after a few seconds while others stay engaged until the very end. With video tracking set up inside HighLevel, you can build personalized follow-up automations based on exactly how much of a video someone watched. This ensures every prospect receives messaging that matches their exact level of interest.
Here are a few quick benefits of using HighLevel video tracking in your marketing funnel:
✔ Identify highly engaged leads automatically
✔ Send targeted re-engagement messages to drop-offs
✔ Drive calendar bookings from viewers who finished your video
Set up video tracking on your funnel step
1️⃣ Navigate to Sites in the bottom left corner of your sub-account and select your funnel.
2️⃣ Click the plus button inside your funnel step builder to add a video element.
3️⃣ Upload your video file in the element settings on the right panel, then click Save and Publish.
Build workflow triggers using video tracking
1️⃣ Go to Automation on the left side menu, click Create Workflow, and select Start from Scratch.
2️⃣ Click Add New Trigger, search for Video Tracking and select it.
3️⃣ Add a filter for Funnel to select your specific funnel then add a filter for Video to select your video name.
4️⃣ Add a filter for Video Duration (%) and choose your criteria, such as "is less than or equal to 25%".
5️⃣ Click Save Trigger then add a Send SMS action to send a gentle follow-up check-in to early drop-offs.
Automate personalized follow-ups for high video engagement
1️⃣ Duplicate your existing workflow by clicking the three dots next to it and choosing Duplicate Workflow.
2️⃣ Adjust the trigger filter to "greater than or equal to 50%" to target highly engaged viewers.
3️⃣ Update the SMS action message to invite them to schedule a call.
4️⃣ Insert your HighLevel calendar link directly into the SMS draft so leads can easily book time with you.
5️⃣ Toggle your workflow to Publish and click Save in the top right corner.
By tailoring your outreach to viewer behavior, you deliver relevant messages that move leads down your sales pipeline faster. Implementing HighLevel video tracking turns cold video views into warm conversations without adding extra manual work to your daily schedule. Try it for yourself!
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