Why Most Agencies Feel Broke at $20K/Month: Spotlight on Cameron Williams
Most agencies don’t fail because of bad marketing. They fail because they don’t understand their numbers.
Cameron Williams, Owner of KynLi Consulting LLC, has spent the last 8 years helping marketing agencies clean up their finances and build systems that actually support growth. With 15 years in accounting across private and public sectors, he’s helped agencies save over $2,000,000 in taxes while increasing profitability and clarity.
His results include:
• Helping hundreds of agencies implement structured budgeting systems
• Saving clients $2M+ in taxes
• Guiding agency owners through clean financial setups that prepare them for hiring, scaling or selling
In this Spotlight Session, Cameron breaks down:
The financial stages agencies go through, and what should change at each revenue level
Why separating business and personal money is non-negotiable
The core metrics that drive stability: churn, LTV, marketing investment and proactive tax planning
His story reinforces one thing: revenue alone doesn’t create freedom; systems do.
Watch the full Spotlight Session and explore how HighLevel can help your business scale with predictable revenue and smarter financial visibility.
