HighLevel just gave AI superpowers: Introducing the MCP Server

AI is evolving, and it’s not just getting smarter; it’s getting to work.

With the launch of the Model Context Protocol (MCP) Server, HighLevel is unlocking a new level of intelligent automation. It’s the difference between AI that makes suggestions and AI that gets stuff done.

Whether you're running a fast-paced agency or juggling a dozen client pipelines, the MCP Server helps you delegate repetitive, time-consuming tasks to AI agents that can take real action across your HighLevel account, automatically and securely.

From passive insights to proactive execution

Until now, most AI tools were like consultants. They could tell you what to do and how to do it, but they couldn’t actually do it for you.

The MCP Server changes that. It acts as the automation adapter between AI agents and the HighLevel ecosystem, giving those agents permissioned access to tools like Calendars, Contacts, Pipelines, Conversations and Payments. That means an AI agent can now schedule appointments, follow up with leads, update CRM records, manage pipeline stages and even pull transaction data…without anyone logging in, clicking around or writing a single line of code. 

You’re not just automating messages or workflows anymore. You’re equipping AI to be an active contributor to your business operations.

Here’s how it plays out in the real world

Let’s say you’re running a multi-location agency. Every morning, your team scrambles to check pipelines, flag stuck deals and figure out where to focus their time.

Now imagine this: your AI agent gathers sales data across all locations, spots bottlenecks and drops a clean summary into your team’s group chat, complete with recommended actions for the day. No dashboards. No guesswork. Just clarity and momentum before your coffee even kicks in.

That kind of real-time orchestration wasn’t possible before. But with MCP, it’s not only possible, it’s easy.

AI access that works for everyone

One of the best parts about the MCP Server is that it works with AI tools you already know, like Cursor, Windsurf or OpenAI’s Playground. There’s no need for custom middleware, complex SDKs or developer resources. Just generate a secure token from your HighLevel account, define what your AI can access and go.

It’s powerful enough for developers, but designed with non-technical users in mind.

Built for what’s next

This launch builds on what HighLevel AI already does: helping businesses handle calls and texts, automate outreach, rebook appointments, generate content and even build full websites and automations with Vibe Coding.

The MCP Server takes it to the next level by enabling external agents to securely operate inside your account in real time, adding an entirely new layer of intelligence and efficiency to your workflows.

And this is just the beginning.

Our MCP Server currently supports 21 tools. But by the end of the year, that number will grow to over 250. 

You’ll soon be able to automate actions across nearly every area of your business, from marketing to payments to customer service, using nothing more than a few lines of plain language.

Plus, it paves the way for deeper AskAI integration, so your AI assistant can do even more just by chatting with you, voice or text.

Ready when you are

With over 2 million businesses already powered by HighLevel and over 1.6 billion messages sent every month, this update isn’t just technical. It’s transformational.

The MCP Server gives you the power to scale without burnout. It helps teams move faster, clients get better service and businesses run smoother with less overhead.

You don’t have to imagine what your business could look like with a fully functional AI teammate.

You can build it, starting today!

For more information on how to start utilizing HighLevel’s MCP Server, check out this resource! 

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